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Lo-Profile CLOSED AS OF JANUARY 2013 *

GayCities Members report that Lo-Profile CLOSED AS OF JANUARY 2013 has closed

Muscle fashion glamour
The basement sibling of ground-floor restaurant-bar Profile [see entry], Lo-Profile lays on the gloss and glitz with a certain intensity, as does its image-aware male clientele. Owned by Henry Badenhorst (inventor of online dating site Gaydar in 1999), this throbbing and sweaty enterprise sets out to be "sexy and cruisy but not sleazy", and boasts a prominent dance area, house DJs on rotation and chill-out booths. Thursdays are a bit fashiony (gay boys and their girl friends), Fridays have a red light atmosphere (very male and porn-like) and Mondays brings in the bears. Saturdays are just plain buzzy and busy (Club Nation, in collaboration with GaydarRadio). Mysteriously the ads for this bar often show guys in leather, which belies the clientele. In January 2013 Q Soft Consulting (owners of Gaydar dating website) closed both both its Soho bars — Lo-Profile and Profile — and its 11-year-old Gaydar radio station, the latter of which was reinvented as Gaydio.

Tags: Mostly Men, 20-somethings, 30-somethings, 40-something, Dancing

84—86 Wardour Street
London, England W1F 0TQ

(087) 214-8352
Thu 10pm—3am; Fri and Sat 10pm—4am; Mon 10pm—1.30am


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  • scim was here

    December 8, 2012 via foursquare

  •   Hot muscle boys , no attitude
    mascmuscle35 ·

    November 25, 2012

    Great club, hot guys
  •   Smart Soho Venue (Now Closed)
    ukflyer ·

    August 15, 2012

    Edit: Lo-Profile, a long with Profile Bar, closed with immediate effect on Monday 7 January 2013. This is a good sized venue that attracts a smart, but not over-poweringly cool, crowd and it's popular on Friday and Saturday for the PlayTime (featuring guest porn stars) and Club Nation nights (and any increase in the variety of house nights in London is welcome). This venue is definitely one to put on the short list when visiting London.
  • ukflyer is now a fan

    August 14, 2012

  • haydenmcgregor was here

    August 25, 2011 via foursquare

  • haydenmcgregor was here

    August 24, 2011 via foursquare

  • gwenluc is now a fan

    August 12, 2011

  •   great busy venue
    gwenluc ·

    August 12, 2011

    Profile bar is attached to Low profile downstairs and form a popular complex of bar resraurant and club in a modern american dinner style. Hot crowd garanty, almost pretentious so be warned. Great music, sexy friendly staff upstairs and downstairs. Busy on thursday for their new night Gigolo but mostly the best time to go downstairs is on friday night, Gym bunny topless crowd being the majority!
    first review First to Review
  • roryanderson was here
    "Busy bustling and beautiful "

    January 30, 2011

  • more (1)


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